Any sport requires dedication, patience, training and a good eye. Shoppers, bring your A game to the Annual SoNo Summer Tag Sale at the Lillian August Warehouse (kicks off July 1—and, yes, open July 4). You’ll easily pass the hours in this high-summer treasure hunt of an outlet, taking place in the posh 40,000-square-foot building located in historic South Norwalk, near the Norwalk River and around the corner from buzzy restaurants and the Maritime Aquarium. In other words, you’ll have lots of options for rounding out your day, including clinking drinks at the end to celebrate your scores.
“The SoNo community is constantly evolving and it’s exciting that the Lillian August Warehouse is a part of that,” notes Elizabeth Ethridge McGann, director of marketing and client relations. “We have been a great resource to many of the new residents in the luxury buildings that are coming up.”
John Weiss, COO adds, “The outlet also offers a really unique shopping experience with a selection of one-of-a-kind pieces, constantly changing inventory and exceptional deals. We have positioned the SoNo Outlet as an emporium with unique finds at sharper price points. It is a great resource for first-time home buyers.”
For a taste, see below for a few of the most eye-catching shots from the store (see more on its Instagram feed and its website lillianaugust.com/pages/lillian-august-sono).
With so many options in furnishings, an ideal time to visit is during its Summer Tag Sale (see events online). Lillian August is known for hosting fabulous events, such as book signings and industry events at the outlet, at its stores in Greenwich and New York City, and at its flagship Norwalk Design Center (100,000 square feet of hundreds of brands arranged in dreamy vignettes).
Lillian August was founded by a designer and textile devotee. The first retail shop—featuring home furnishings, accessories, wall coverings and textiles—was opened in Westport in 1987 with Lillian's sons Dan and John Weiss. Under their management, the brand has flourished, becoming an essential resource for designers and enthusiasts. Today, it also offers expert design services, trade business support and in-house custom workrooms.